营销产品经理（投放优化方向/技术中台） - 游戏技术
Core
Design and build game marketing platforms focusing on ad optimization capabilities including creative selection, intelligent bidding, data analysis, and effect diagnosis.
Role type
Senior Product Manager (Game Marketing & Ad Optimization)
Builds
Game marketing platforms, ad optimization systems, and official store features
Domain
Gaming industry, mobile advertising, and programmatic buying
Deliverable
product features
Required skills
Product planning, A/B testing, ROI/CPA optimization, data analysis, cross-team collaboration, requirement abstraction
Preferred skills
Ad platform experience, growth product experience, complex B2B systems, AI in ad targeting, intelligent creative generation, bidding agents
Technologies
A/B testing frameworks, data analysis tools, AI/ML for ad tech
