货架供给策略 - 抖音电商
Core
Define shelf supply strategies for specific categories to drive incremental growth and transaction volume on Douyin's e-commerce platform.
Role type
Senior category strategy operator (e-commerce shelf supply)
Builds
Multi-channel product distribution pathways and data monitoring systems for merchants and industries
Domain
E-commerce, Retail, Short video commerce
Deliverable
product features
Required skills
Category strategy, Supply chain optimization, Data analysis, Cross-functional collaboration, Merchant resource integration, Business insight
Preferred skills
Experience with search and recommendation algorithms, Lifecycle management, Benchmark case creation
Technologies
Data monitoring systems, Analytics tools
Responsibilities
Analyze user needs and industry trends to formulate category supply strategies; Optimize product distribution efficiency across search, recommendation, and channel fields; Conduct product assortment analysis to guide merchant inventory layout; Build long-term merchant operation models and benchmark cases.
Seniority
Senior, hands-on IC