Media Strategist, Buying
Core
Execute and optimize digital advertising campaigns for nonprofits, political groups, and brands to drive engagement and bottom-line results.
Role type
Senior IC media strategist and buyer
Builds
Paid media campaigns across social, search, display, video, and programmatic channels
Domain
Digital advertising, political campaigning, nonprofit fundraising
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
paid media buying, campaign management, performance analysis, attribution modeling, client presentation, cross-functional collaboration
Preferred skills
programmatic trading, experimental design, media R&D
Technologies
Meta Business Manager, Google Ads, Bing Ads, Google Campaign Manager 360, Yahoo DSP, Google Analytics
Responsibilities
Build, manage, and optimize media campaigns across multiple platforms; translate client visions into media objectives and KPIs; analyze performance data to generate reporting and insights; participate in client-facing interactions as subject-matter expert; collaborate with planners, strategists, and designers; steward relationships with media partners.
Seniority
Mid-level, hands-on IC
