Measurement Partner - Advertisement Team - LATAM
Core
Partner with advertisers and agencies to design measurement strategies, deliver advanced analytical projects, and improve the effectiveness of advertising investments on TikTok.
Role type
Senior IC measurement partner (advertising analytics & consulting)
Builds
Measurement strategies, learning agendas, and advanced analytical proof points for advertisers
Domain
Digital advertising, media measurement, and marketing analytics
Deliverable
client delivery
Required skills
digital advertising experience, media measurement methodologies, data-to-strategy translation, external stakeholder management, project management, storytelling
Preferred skills
quantitative research, experimentation, attribution, lift studies, MMM, marketing effectiveness solutions, navigating ambiguity, cross-functional influence
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