TikTok Shop - Strategy and Analytics Manager, Resource Management
Core
Develop and execute ecommerce resource planning strategies with a focus on incentive design, KPI tracking, and ROI analysis for merchant programs.
Role type
Strategy and Analytics Manager (Resource Management)
Builds
Merchant incentive programs and resource allocation frameworks
Domain
E-commerce / Marketplace
Deliverable
dashboards & analysis
Required skills
Data analysis, Tableau, Power BI, SQL, Financial analysis, ROI calculation, Market research, KPI tracking, Incentive design
Preferred skills
Strategic planning, Project management, Complex data presentation
Technologies
Tableau, Power BI, SQL
Responsibilities
Develop and execute comprehensive ecommerce resource planning strategies with a specialization in incentive design; Monitor and track key performance indicators (KPIs) related to merchant incentives; Evaluate the effectiveness of merchant incentive programs and recommend adjustments; Analyze the financial impact of merchant incentive programs and optimize resource allocation based on ROI analysis; Conduct market research to identify industry trends and benchmarks for merchant incentives.
Seniority
Mid-Senior, hands-on IC