Monetization Strategy and Operation - Commercial Incentive & Deal Strategy Associate
Core
Shape monetization efforts and commercial incentive strategies for TikTok's Southeast Asia business by partnering with sales teams and defining incentive structures.
Role type
Strategy & Operations Associate (Monetization)
Builds
Commercial incentive programs, deal contracts, and performance tracking dashboards for TikTok partners in Southeast Asia.
Domain
Digital advertising / Southeast Asia market
Required skills
Data analytics, commercial deal management, budget planning, ROI measurement, contract management, cross-functional collaboration
Preferred skills
Digital advertising experience, advertising agency experience, strategic partnership development
Responsibilities
Partner with Southeast management and sales teams to shape mid-to-long term commercial incentive strategy; Define monetary incentive structure and service value added, manage deal contracts, and process payouts; Design tactical short-term initiatives to capture revenue opportunities; Liaise with legal, finance, tax, data, and product teams to drive deal implementation; Conduct budget planning, establish performance tracking dashboards, and perform post-program analysis.
Seniority
Associate, hands-on IC