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鞋靴箱包行业运营-抖音电商

上海💼 Full-time🗓 2026-09-28

Core

Drive merchant expansion and operational growth in the footwear, leather goods, and luggage industry on Douyin, leveraging content and central market ecosystems to increase GMV, user base, and platform health.

Role type

Senior Industry Operations Manager (Fashion/Footwear/Luggage)

Builds

Merchant growth strategies, category innovation, and new supply introductions for the Douyin platform.

Domain

E-commerce / Fashion Retail / Footwear & Leather Goods

Required skills

Merchant expansion, industry cluster (产业带) strategy, category planning, data-driven decision making, cross-functional project management, market trend analysis, supply chain operations.

Preferred skills

Experience with下沉 market (lower-tier markets), high cost-performance user segments, negotiation skills, self-driven innovation.

Responsibilities

Develop annual strategic plans for key industrial clusters; segment merchants and create tailored operational plans; introduce new product supply based on market trends; execute cross-departmental projects to achieve business targets.

Seniority

Senior, hands-on IC

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