Sensors & Audio Product Marketing Director
Core
Lead outbound product marketing, go-to-market strategy, and business development for Ceva's sensor fusion and spatial audio software/hardware solutions for global OEMs and semiconductor companies.
Role type
Senior Product Marketing Director (Sensors & Audio)
Builds
Sensor fusion enabled hardware components and licensed software solutions for smart TVs, hearables, wearables, XR, robotics, and connected products.
Domain
Consumer electronics, semiconductors, embedded software, spatial audio, sensor fusion
Deliverable
product features
Required skills
Go-to-market strategy, product positioning, business development, licensing negotiations, competitive analysis, cross-functional leadership, technical translation, pricing models
Preferred skills
Spatial audio, IMU sensor fusion, Smart TV, headphone/TWS, XR, robotics, AI-enabled software, industry standards bodies (Bluetooth SIG, AES, MPEG/ISO, 3GPP), software/hardware roadmaps
Technologies
MotionEngine™, RealSpace®, Bluetooth LE Audio, audio DSP, codecs, IMU sensors
Responsibilities
Own product positioning and messaging; define outbound marketing strategy and product launches; conduct competitive analysis in spatial audio and sensor fusion markets; collaborate with sales to drive pipeline and revenue; engage directly with OEMs and partners; direct operations of the sensor fusion product line; lead licensing and contract negotiations; shape product strategy and roadmap with engineering; define business cases and commercialization strategies.
Seniority
Senior, hands-on IC with strategic leadership
