Social Media Marketer (m/w/d)
Core
Planning, execution, and optimization of paid social media campaigns for top-tier hotels using data-driven approaches and AI tools.
Role type
Paid Social Media Marketer
Builds
Paid social campaigns and creatives for hotel clients
Domain
Hospitality / Digital Marketing
Required skills
Paid social campaign management, Adobe CC (Photoshop, Illustrator, InDesign), Canva, Meta Ads, Pinterest Ads, TikTok Ads, performance analysis, tracking methods, creative design
Preferred skills
AI tools and AI agents, strategic planning, budget management, target audience planning
Technologies
Meta (Facebook, Instagram), Pinterest, TikTok, Adobe CC, Canva
Responsibilities
Create and scale paid social concepts on Meta, Pinterest, and TikTok; Design ad creatives; Manage campaign setup, budget, and target audiences; Monitor performance KPIs and optimize campaigns; Ensure tracking and generate client reports; Utilize AI agents for campaign support; Conduct market and competitor research
Seniority
Mid-level, hands-on IC