Global Director of Social Data
Core
Define global social media measurement frameworks, build analytics infrastructure, and lead a team of analysts to translate social data into strategic business insights for brands.
Role type
Senior Director of Social Data Analytics
Builds
Unified global measurement systems, social listening products, performance dashboards, and predictive analytics models
Domain
Digital Marketing / Social Media Analytics / Data Science
Deliverable
production ML models | dashboards & analysis | client delivery
Required skills
Social media measurement strategy, multi-touch attribution modeling, statistical analysis, data visualization, team leadership, cross-functional collaboration, AI/ML integration, social listening platform expertise, business stakeholder management
Preferred skills
Experience building analytics practices from scratch, expertise in emerging social platforms, predictive modeling, marketing mix modeling
Technologies
Sprinklr, Brandwatch, Talkwalker, Pulsar, Tableau, Looker, Power BI, Excel
Responsibilities
Establish definitive POV on social media measurement for modern brands; Design and implement a unified global measurement system; Recruit and develop a global team of social data analysts; Act as trusted advisor to senior clients and internal stakeholders; Champion the integration of AI and machine learning into analytics workflows; Lead high-impact presentations to clients and internal teams
Seniority
Director, strategic leadership with hands-on execution
