印尼营销策略-TikTok Shop
Core
Analyze e-commerce market trends in Indonesia to formulate and optimize marketing strategies for TikTok Shop, driving sales growth and brand awareness.
Role type
Senior e-commerce marketing strategist (TikTok Shop)
Builds
Marketing campaigns and strategies for TikTok Shop in Indonesia
Domain
E-commerce, Southeast Asia, Social Commerce
Deliverable
product features
Required skills
E-commerce integrated marketing, TikTok Shop/Shopee experience, cross-border e-commerce, short video and live streaming traffic logic, influencer marketing, search and information feed traffic, e-commerce financial data analysis (GMV, ROAS, budget allocation), strategy framework development, cross-functional collaboration
Preferred skills
English fluency, experience with Indonesian local teams
Technologies
TikTok Shop, Shopee, Short video platforms, Live streaming platforms
Responsibilities
Analyze market trends and consumer behavior, develop targeted marketing strategies, track and optimize marketing data, manage budget monitoring, collaborate with cross-functional teams, write strategy execution reports