营销工具产品经理-抖音生活服务
Core
Design and build marketing tool platforms and pricing capabilities for the local life services business to support various marketing strategies across industries, platforms, and service providers.
Role type
Product Manager (Marketing Tools & Pricing)
Builds
Marketing tool platform, pricing calculation engine, and configuration systems for marketing discounts
Domain
Local life services / Internet / Marketing Technology
Deliverable
product features
Required skills
Product strategy, pricing model design, data analysis, cross-functional collaboration, requirement abstraction
Preferred skills
Local life services domain experience, middle-platform architecture design
Responsibilities
Lead the planning and construction of marketing tool platform capabilities; design marketing tools and pricing calculation logic; provide tailored marketing solutions for different industries based on business stages; drive product iteration based on online data and offline feedback; coordinate R&D, operations, and business teams to establish standardized workflows.
Seniority
Mid-Senior, hands-on IC