Groceries Promo Strategy & Monetization Specialist
Core
Own the profitability of the promotional Real Estate across 15 Latin American markets by building a data-driven in-app monetization engine and commercial experience.
Role type
Senior strategy & revenue management specialist (Retail Media)
Builds
In-app advertising and promotional product features for grocery and quick-commerce
Domain
E-commerce, Delivery, Retail Media, Latin America
Deliverable
production ML models | product features
Required skills
Retail Media strategy, Revenue Management, Product Marketing, Data analysis, SQL, Data visualization, English fluency
Preferred skills
E-commerce platforms, Delivery apps, CPG industry experience
Technologies
Looker, Power BI, Tableau, SQL
Responsibilities
Design playbooks and business cases for brand investment; Audit and optimize in-app space value (banners, swimlanes); Define brand targeting lists and pitching decks; Orchestrate promotional trade calendars; Collaborate with growth teams on co-funded promo mechanics; Bridge commercial and Product/Tech teams on visibility algorithms and vendor ranking rules.
Seniority
Senior, hands-on IC
