Brand Manager
Core
Develop and deliver brand strategy across all consumer touchpoints for the gaming portfolio, driving sustainable commercial growth and market differentiation.
Role type
Brand Manager (Gaming)
Builds
Integrated brand campaigns, promotional activity, and customer communications across digital, social, and live events.
Domain
Gaming and Betting
Deliverable
product features
Required skills
Brand strategy development, campaign planning, stakeholder management, creative asset oversight, event activation, regulatory compliance knowledge
Preferred skills
Poker knowledge, betting & gaming industry experience
Technologies
Digital AV, Social Media, CRM platforms
Responsibilities
Champion brand guidelines across the business, partner with creative teams to deliver on-brand assets, collaborate with internal and external teams to plan campaigns, oversee promotional activity execution, work with Social/PR/Events teams for content creation, lead activation of poker tours and events in the UK
Seniority
Mid-Senior, hands-on IC