eCommerce Category Specialist
Core
Develop and execute promotion and assortment strategies for Tassimo's Direct-to-Consumer (DTC) business across 7 markets to drive category performance and profitable growth.
Role type
eCommerce Category Specialist
Builds
Tassimo DTC online experiences and product assortments
Domain
Consumer Packaged Goods (Coffee) / eCommerce
Deliverable
product features
Required skills
Category management, data-driven strategy development, SKU launch management, promotional calendar coordination, sales target monitoring, cross-functional collaboration
Preferred skills
Creative mindset, agile environment experience
Technologies
CRM, Performance Marketing tools
Responsibilities
Develop and execute promotion and assortment strategy across 7 Tassimo DTC markets; Lead new product (SKU) launches; Recommend product bundles based on consumer insights; Coordinate promotional calendar with marketing teams; Monitor category performance and sales targets; Share best practices across markets.