Responsable Marketing
Core
Execute the Algeria marketing plan to maximize product availability and visibility, promote brands, and acquire/retain clients for Lesaffre's food fermentation solutions.
Role type
Marketing Manager (FMCG)
Builds
Multichannel advertising/digital campaigns, trade marketing operations, digital content for web/social/mobile, and innovation launches.
Domain
Food & Beverage (Leavening/Fermentation)
Deliverable
product features
Required skills
Marketing strategy, digital marketing, trade marketing, CRM management, data analysis, project management, stakeholder engagement
Preferred skills
Experience in FMCG, experience in the food industry
Technologies
Office 365, CRM, Price Monitoring tools
Responsibilities
Develop and execute marketing plans, manage local agencies, analyze market data, support sales teams, and report on budget and actions.
Seniority
Mid-level, hands-on manager