Marketing Manager
Core
Plan, own, and deliver integrated marketing campaigns across social media, email, and web to generate leads for healthcare recruitment.
Role type
Marketing Manager (Recruitment)
Builds
Multi-channel marketing campaigns, sales-support materials, and lead-generation activities for healthcare organizations and doctors.
Domain
Healthcare recruitment / B2B services
Deliverable
product features
Required skills
Multi-channel campaign planning, hands-on content creation, lead generation strategy, data analysis, stakeholder coordination, brand management
Preferred skills
Recruitment agency experience, B2B marketing, sales enablement, email marketing platforms, marketing analytics, healthcare sector knowledge
Technologies
Social media platforms, email marketing tools, content management systems, marketing analytics platforms
Responsibilities
Develop integrated marketing plans, translate business priorities into campaigns, lead hands-on campaign delivery, manage content calendars, optimize targeting and messaging based on data, coordinate with operations and recruitment teams, monitor performance and report on lead activity
Seniority
Mid-level, hands-on IC