Influencer Manager
Core
Develop and execute influencer marketing campaigns to increase brand awareness and engagement for a hospitality group.
Role type
Influencer Manager
Builds
Influencer marketing campaigns and content
Domain
Hospitality and Tourism
Required skills
Influencer relationship management, Campaign strategy, Contract negotiation, Budget management, Data analysis, Project management, Social media trend analysis
Preferred skills
Hospitality industry experience, Vietnamese culture knowledge
Technologies
Instagram, TikTok, YouTube, Influencer marketing tools
Responsibilities
Identify and cultivate relationships with relevant influencers, Develop and implement influencer marketing strategies, Manage end-to-end influencer campaigns, Negotiate contracts with influencers, Monitor campaign performance and provide analytics reports, Manage budgets and optimize spend
Seniority
Mid-level, hands-on IC