Senior Manager SA&I
Core
Lead the delivery of client-centric consumer insight and marketing effectiveness solutions, accelerating top-line growth and helping clients achieve higher ROI through research frameworks and data analysis.
Role type
Senior Manager, Strategic Analytics and Insights
Builds
Client-facing research solutions and marketing effectiveness strategies
Domain
Consumer intelligence, retail, marketing sciences
Deliverable
client delivery
Required skills
Survey-based research design, data analysis, proposal development, client relationship management, budget control, questionnaire design, field data management
Preferred skills
Retail or CRM experience, digital analytics, brand-tracking solutions
Technologies
Survey tools, digital analytics platforms
Responsibilities
Develop and manage ad hoc survey-based research projects; prepare proposals addressing client business objectives; design questionnaires and interview guides; analyze data and develop solid recommendations; control costs and budgets; act as the main link resource to client decision makers; brief and train field staff.
Seniority
Senior, hands-on IC with management responsibilities
