Business lead / Sr Staff Product Marketing Engineer- MCU on automotive )
Core
Drive strategy, execution, and business performance for a subset of the Embedded Processing product family, including microcontrollers, microprocessors, and connectivity ICs.
Role type
Senior Product Marketing Lead (Embedded Semiconductor)
Builds
Embedded processing product family (MCUs, MPUs, connectivity ICs) and related hardware/software platforms
Domain
Semiconductor / Embedded Systems / Automotive / Industrial / IoT
Deliverable
product features
Required skills
Product investment and roadmap strategy, Go-to-market strategy execution, Customer engagement and design-in support, Lifecycle management, Cost reduction initiatives, Semiconductor cost structures and supply chain dynamics, Microcontroller architectures (ARM Cortex, RISC-V), Embedded software ecosystems
Preferred skills
Master's degree or MBA, Experience in Strategic Marketing, Technical Marketing, Business development, Applications, Supply chain management
Technologies
ARM Cortex, RISC-V
Responsibilities
Develop high-ROI product investment strategies aligned with market trends, Partner with marketing on go-to-market execution and product launches, Establish deep relationships with key customers and align on roadmaps, Manage product from concept through end-of-life including PCNs and EOL planning, Drive operations to execute cost reduction initiatives, Track competition products and benchmark performance (via careerplan.io/jobs/744000153172555-business-lead-sr-staff-product-marketing-engineer-mcu-on-automotive-at-renesas-electronics)
Seniority
Senior, hands-on IC
