Digital Marketing Analyst
Core
Planificar y ejecutar estrategias de marketing digital, gestionar campañas pagas y de email/WhatsApp, coordinar agencias, y analizar métricas para mejorar la presencia de marca y experiencia del cliente.
Role type
Digital Marketing Analyst
Builds
Social media campaigns, paid media campaigns, email/WhatsApp campaigns, website content updates, digital event communications
Domain
Agriculture / Seeds / Consumer Goods
Deliverable
product features
Required skills
Social media management, paid media management, email marketing, segmentation, automation, budget management, KPI analysis, agency coordination, content management, report interpretation
Preferred skills
Salesforce Marketing Cloud, AI tools for marketing, web CMS
Technologies
Microsoft Office, Salesforce Marketing Cloud, AI tools
Responsibilities
Planificar calendario de contenidos y briefs para agencias, coordinar campañas de paid media, planificar y ejecutar campañas de email y WhatsApp, gestionar contenidos del sitio web, analizar métricas de marketing y compartir conclusiones, coordinar producciones audiovisuales y comunicación de eventos
Seniority
Mid-level, hands-on IC

