Senior Marketing Executive, Digital Channels
Core
Execute and optimize digital marketing campaigns, manage CRM data integrity, and oversee website performance and SEO for a global investment services firm.
Role type
Senior Marketing Executive, Digital Channels
Builds
Digital marketing campaigns, CRM automation workflows, and optimized website experiences for private equity and venture capital clients.
Domain
Financial Services / Private Equity / Digital Marketing
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
HubSpot, CMS platforms, web analytics, Google Tag Manager, SEO, data hygiene, audience segmentation, lead scoring, cross-functional collaboration
Preferred skills
Technical SEO, website optimization, campaign performance analysis
Technologies
HubSpot, WordPress, Google Tag Manager
Responsibilities
Support digital campaign setup, execution, and performance reporting; maintain CRM data integrity through segmentation and automation; collaborate on website enhancements and system integrations; manage and optimize the company WordPress website; monitor website analytics and conversion performance.
Seniority
Senior, hands-on IC