Senior Marketing Executive
Core
Develop and execute comprehensive multi-channel marketing campaigns to promote trade shows and events, translating strategies into measurable metrics for audience engagement and brand awareness.
Role type
Senior Marketing Executive (Campaigns & Strategy)
Builds
Marketing campaigns, content strategies, and event promotion initiatives for global trade shows.
Domain
Events & Trade Shows Marketing
Deliverable
product features
Required skills
Multi-channel campaign execution, content strategy, project management, audience targeting, digital marketing analytics, creative content design
Preferred skills
Organic and paid campaign management, web analytics, database management, creative mindset, multi-tasking
Technologies
Web analytics, email marketing systems, database management systems
Responsibilities
Produce marketing materials for trade shows, execute multi-channel campaigns, manage project timelines and budgets, track conversion and channel attribution, define content strategies with creative teams.
Seniority
Senior, hands-on IC
