Product Marketing Manager, Travel
Core
Define positioning, messaging, and go-to-market strategy for Flywire's Travel software and payments platform to drive pipeline quality, conversion, and revenue.
Role type
Senior Product Marketing Manager (B2B SaaS/Payments)
Builds
Travel and hospitality software solutions, digital contracts, deposits, and group event payment products
Domain
Travel, Hospitality, Fintech, Payments
Deliverable
product features
Required skills
B2B product marketing, positioning strategy, Ideal Customer Profile (ICP) definition, go-to-market execution, sales enablement, customer insight synthesis, AI tool utilization
Preferred skills
Travel/hospitality industry experience, payments/fintech domain knowledge, multi-product platform experience
Technologies
AI tools for content generation and research
Responsibilities
Define differentiated value propositions and messaging; Own ICPs and buyer personas for Hospitality and Experiential segments; Lead go-to-market strategy for product launches; Build sales enablement materials (decks, battlecards, demos); Synthesize customer feedback to inform product and positioning decisions; Utilize AI to improve marketing workflows and productivity
Seniority
Senior, hands-on IC