Account Sales Manager II
Core
Manage Red Bull products and drive sales volume at off-premise retail stores by coaching ASM I staff and executing local programming.
Role type
Account Sales Manager II (Sales Lead/Coach)
Builds
Red Bull product sales and brand presence in retail accounts
Domain
Consumer Packaged Goods (Energy Drinks) / Retail Sales
Deliverable
product features
Required skills
retail sales, coaching & mentoring, market analysis, route management, inventory handling, conflict resolution, data tracking, team leadership, brand standards enforcement
Preferred skills
additional languages, experience with high-potential employee development
Technologies
Daily Tracker, Power Route Rides
Responsibilities
Manage assigned RBDC accounts and determine product needs; Inspire and support ASM I and Sales Trainees in best practices; Establish communication with DSMs and retail partners to implement local programming; Teach ASM I selling skills including role plays and retail math; Collaborate with RBNA Sales and DP teams to execute programs; Use Daily Tracker to measure on-route and off-route contributions.
Seniority
Mid-level, hands-on IC with leadership responsibilities
