Sr Staff Marketing Specialist
Core
Regional lead for solution strategy, definition, enablement, and field execution for embedded semiconductor solutions, ensuring alignment with global leadership and driving GTM plans.
Role type
Senior Staff Marketing Specialist (Solution Marketing)
Builds
Regional solution strategies, MRD/SRD documents, GTM plans, sales kits, and launch readiness packages for embedded products.
Domain
Embedded semiconductors, industrial automation, energy, HVAC, security, building automation, automotive, IoT.
Deliverable
product features
Required skills
Market analysis (TAM/SAM/SOM, CAGR, LTV), competitive analysis, solution architecture design, GTM strategy execution, stakeholder management, technical sales support, training delivery, KPI tracking.
Preferred skills
Experience with Data center, AI Server, or appliance markets.
Technologies
CRM, BI dashboards, eBOM, NSI (Non-standard Items).
Responsibilities
Analyze regional market trends and customer pain points; Lead regional proposal creation including solution block diagrams and specs; Coordinate go/no-go decisions with top management; Build and execute regional GTM plans and messaging; Present solutions at distributor offices and customer workshops; Create sales collaterals and provide training; Measure solution impact using CRM and BI dashboards.
Seniority
Senior Staff, hands-on IC with regional leadership responsibilities.