Research Manager, Sales Force Activation (FMCG)
Core
Manage end-to-end custom research projects for FMCG clients to optimize channel distribution and retail execution.
Role type
Senior IC research manager (FMCG)
Builds
Custom research studies, dashboards, and strategic recommendations for client decision-making
Domain
FMCG / Market Research / Consumer Insights
Deliverable
dashboards & analysis
Required skills
End-to-end project management, research design, stakeholder management, data analysis, report synthesis, quality assurance
Preferred skills
Dashboarding tools, statistical analysis (SPSS/SAS/R/Python), multivariate analysis, project management methodologies
Technologies
Microsoft Excel, PowerPoint, SPSS, SAS, R, Python
Responsibilities
Lead project lifecycle from initiation to delivery, design research methodologies and sampling frameworks, analyze findings and synthesize business recommendations, manage cross-functional teams and external partners, present insights to client decision-makers, ensure quality and compliance of deliverables
Seniority
Senior, hands-on IC
