Head of Revenue Management
Core
Develop dynamic pricing models and promotion strategies to maximize revenue and margins for Red Bull's FMCG portfolio.
Role type
Head of Revenue Management (Strategy & Operations)
Builds
Pricing strategies, promotion plans, channel optimization frameworks, and commercial handbooks for the FMCG market.
Domain
Fast-Moving Consumer Goods (FMCG), specifically Energy Drinks
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Category Management, Key Account Management, Trade Marketing, Commercial Strategy, Financial Analysis, Channel Optimization, ROI Analysis, Stakeholder Management, Data Analysis, Strategic Planning
Preferred skills
German industry landscape knowledge, FMCG stakeholder network, advanced analytics with sales/shopper panel tools
Technologies
Circana, GfK SimIT, Excel, BI, IRI, Nielsen
Responsibilities
Design dynamic pricing models based on market conditions; optimize sales channels and trade investments; develop comprehensive commercial strategies; manage product-customer-channel mix; collaborate with Key Account teams and HQ.
Seniority
Senior, strategic leadership with hands-on execution