Analista de Marketing Institucional - Sênior
Core
Designing communication strategies to position the Serasa Experian brand in social responsibility and innovation fronts, ensuring tactical plan execution within deadlines and budgets.
Role type
Senior Institutional Marketing Analyst
Builds
Brand positioning strategies, integrated marketing campaigns (360º), tactical execution plans
Domain
Data technology, credit risk analysis, fraud prevention
Deliverable
product features
Required skills
Integrated marketing campaign structuring, strategic communication design, project management, team leadership, business alignment
Preferred skills
Advanced English, intra-entrepreneurship, creativity, resilience
Technologies
None stated
Responsibilities
Design communication strategies for brand positioning; Execute tactical plans within deadlines and budgets; Lead a squad by promoting integration and guiding business challenges; Interact with senior leadership to present and defend strategies; Interface with business areas to understand market and strategic themes; Collaborate with Squad specialists, Marketing Chapters, and vendors.
Seniority
Senior, hands-on IC and team leader