Senior Manager, Analytics & ML (AdTech)
Core
Lead a team of data analysts to transition from reactive data-pulling to proactive, narrative-driven insights that maximize ad inventory yield and vendor ROI.
Role type
Senior Manager, Analytics & ML (AdTech)
Builds
High-impact dashboards, analyses, and operationalized ML workflows (e.g., churn prediction, lead scoring) for the Ads division.
Domain
AdTech / Digital Advertising / Monetization
Deliverable
dashboards & analysis
Required skills
Team leadership and coaching, SQL expertise, BI visualization (Tableau/Looker), Python and ML concepts, stakeholder management, commercial fluency in ad auctions (CPM/CPC), strategic alignment, technical QA oversight.
Preferred skills
Experience in Monetization, AdTech, or Marketplace environments, acting as Technical Lead or Scrum Master, Google Cloud Platform experience.
Technologies
SQL, Tableau, Looker, Python, Google Cloud Platform
Responsibilities
Manage, mentor, and grow a team of data analysts; Own the team's delivery pipeline and intake processes; Act as a point of contact for Director-level stakeholders; Translate Ads division strategy into actionable quarterly goals; Review team's SQL queries and dashboard quality; Collaborate with Data Scientists to operationalize ML models.
Seniority
Senior, hands-on IC with management responsibilities
