Marketing Manager
Core
Develop and execute integrated marketing campaigns to drive exhibition promotion and enhance brand visibility for the Food & Hospitality portfolio.
Role type
Senior Marketing Manager (Exhibitions & Trade Shows)
Builds
Strategic marketing campaigns, brand positioning, and event visibility for exhibitions
Domain
Food & Hospitality industry, Exhibition/Trade Show sector
Deliverable
product features
Required skills
Integrated campaign strategy, performance analytics, stakeholder collaboration, content creation, media relations, KPI tracking, project management
Preferred skills
Industry trend analysis, innovative channel development, complex calendar management
Technologies
Digital marketing tools, CRM systems, event management platforms, Microsoft Office
Responsibilities
Develop and execute integrated marketing campaigns across digital, print, and partnership channels; Enhance brand recognition and market positioning for exhibitions; Collaborate with internal teams and external partners to create professional content; Cultivate relationships with media partners and industry thought leaders; Conduct analysis and reporting on campaign performance to optimize initiatives; Maintain knowledge of industry developments and marketing best practices
Seniority
Senior, hands-on IC with leadership experience