Marketing Manager, Regional Events
Core
Develop and deliver integrated event marketing strategies and operations for S&P Global's regional events, conferences, and client programmes across APAC.
Role type
Senior Marketing Manager, Events Marketing & Operations
Builds
Marketing-led events, client programmes, and third-party event activations
Domain
Energy & Commodities / Event Marketing & Operations
Required skills
Integrated multi-channel event marketing strategy, end-to-end campaign execution, event operations management, cross-functional partnership, performance measurement and optimization, project and budget management
Preferred skills
Owned and third-party conference activation experience, regional/international market management, Adobe digital marketing platforms, HTML knowledge, additional APAC language proficiency
Technologies
Marketo, Salesforce, Cvent
Responsibilities
Develop integrated event marketing strategies for a portfolio of events; Lead end-to-end campaign execution across email, web, social, and partner channels; Manage event delivery and operations from planning through onsite execution; Partner cross-functionally to align target audiences and messaging; Measure and optimize event performance; Manage multiple regional projects including timelines, budgets, and vendor coordination
Seniority
Senior, hands-on IC
