数据产品经理-商业创新方向
Core
Collect and abstract industry customer needs to discover new business models and create high-quality product roadmaps for marketing platforms.
Role type
B2B Product Manager (Business Innovation & Marketing)
Builds
Marketing platform features and new business model implementations across finance, automotive, and internet sectors.
Domain
B2B SaaS / Marketing Technology / Financial Services
Deliverable
product features
Required skills
B2B product management, marketing product expertise, GTM strategy, 0-1 product incubation, business model design, product iteration planning, revenue-focused product strategy
Preferred skills
User persona platform experience, automated marketing platform experience, user behavior analysis platform experience, startup mindset, complex stakeholder management
Technologies
User persona platforms, automated marketing platforms, user behavior analysis platforms
Responsibilities
Collaborate with growth marketing and solution teams to drive business model adoption; Design and innovate marketing platform functionalities; Monitor market trends and group dynamics to scale product commercialization.
Seniority
Mid-level, hands-on IC