CRM & Analytics Specialist
Core
Manage marketing technology, customer data, and reporting to support lead generation, sales activity, and campaign performance for premium residential developments.
Role type
CRM & Analytics Specialist
Builds
Dashboards, automated email/SMS campaigns, customer journeys, and marketing reports
Domain
Real Estate / Property Development
Deliverable
dashboards & analysis
Required skills
Salesforce administration, CRM data management, digital analytics, campaign management, CMS updates, SEO coordination, reporting and forecasting
Preferred skills
Experience in property or real estate industry
Technologies
Salesforce, Campaign Monitor, CMS
Responsibilities
Manage and optimize Salesforce CRM workflows and automation; Build dashboards for lead generation and campaign performance; Maintain CRM data integrity; Manage automated email and SMS campaigns; Develop customer journeys; Oversee website CMS updates; Analyze campaign performance and customer behavior; Prepare weekly and monthly reports and forecasts.
Seniority
Mid-level, hands-on IC