Head of Performance Marketing
Core
Own paid acquisition strategy and budget to drive pipeline and revenue for Coram AI's video security platform.
Role type
Head of Performance Marketing (VP-level function owner)
Builds
Paid media campaigns across Google, Meta, Bing, YouTube, and LinkedIn
Domain
B2B SaaS / AI Security / Computer Vision
Required skills
Paid media strategy, full-funnel attribution, landing page optimization, team leadership, CRM integration, B2B physical product marketing, LLM usage
Preferred skills
HubSpot, GA4, Google Ads, Meta Ads, LinkedIn Ads
Technologies
Google Ads, Meta, Bing, YouTube, LinkedIn, HubSpot, GA4, LLMs
Responsibilities
Own paid strategy and budget across multiple channels; Hit pipeline and CAC targets; Build full-funnel attribution; Run landing pages and conversion testing; Lead and grow the performance marketing team; Partner with sales and growth engineering; Use AI and automation to optimize operations
Seniority
Senior, hands-on IC with leadership responsibilities