Director, Strategy
Core
Lead a team of digital media experts to manage client relationships, develop sophisticated media plans, and execute data-driven digital campaigns.
Role type
Senior IC strategy director (digital media)
Builds
Sophisticated media plans and executed digital campaigns for client portfolios
Domain
Digital advertising and media planning
Required skills
Digital media planning, client leadership, team management, data analysis, campaign execution, stakeholder management
Preferred skills
Yield optimization, marketing strategy, brand management, cross-functional leadership
Technologies
Excel, tag management, pixel strategy
Responsibilities
Act as senior point of contact for assigned client portfolio; Partner with clients to understand business goals and build digital strategies; Directly lead a team of up to 15 Managers and Analysts; Lead media planning, tactic selection, partner negotiation, and measurement; Oversee ad operations including pixel strategy and ad trafficking.
Seniority
Senior, hands-on IC with team leadership