Product Marketing Manager
Core
Lead product marketing strategy and execution for Keyfactor's trust infrastructure solutions, shaping market success and serving enterprise/government customers.
Role type
Director of Product Marketing (Strategic Lead)
Builds
Product marketing plans, go-to-market launches, sales enablement, and market positioning for trust infrastructure solutions.
Domain
Computer & Network Security / Identity Management / Cryptography
Deliverable
product features
Required skills
B2B product marketing strategy, customer and market research, product launch execution, sales enablement, cross-functional leadership, analytical evaluation
Preferred skills
Cybersecurity, identity, cryptography, cloud infrastructure experience
Technologies
Trust Control Plane, cryptographic identities
Responsibilities
Develop and execute product marketing plans; build deep customer and market understanding; partner with Product on lifecycle decisions; create differentiated positioning and messaging; plan and execute go-to-market launches; create sales tools and enablement; partner with Revenue/Customer Marketing on acquisition programs; track launch performance and adoption.
Seniority
Mid-Level, hands-on strategic lead