Salesforce Marketing Cloud Functional Analyst
Core
Salesforce Marketing Cloud Functional Analyst providing consulting services to optimize operational efficiency and implement software solutions for clients.
Role type
Senior Associate Salesforce Marketing Cloud Functional Analyst
Builds
Marketing Cloud configurations, journey builders, email studios, and customer data platform solutions
Domain
Digital Marketing / Financial Services
Required skills
Salesforce Marketing Cloud, Functional Analysis, Business Requirements Gathering, Agile SCRUM, Marketing Cloud Administration, Stakeholder Management, Test Plan Execution, Training Material Development
Preferred skills
Salesforce Accredited Professional Certification, Marketing Automation Tools, Financial Services Domain Knowledge
Technologies
Jira, Confluence, Slack, Marketing Cloud Content Builder, Data Extensions, Dynamic Content, Journey Builder, Mobile Studio, Personalization, CDP
Responsibilities
Analyze client needs and provide implementation recommendations, guide functional users on system configuration, lead team and client meetings, serve as bridge between PM/QA/development/client teams, participate in test plan creation, design training materials, oversee project documentation management
Seniority
Senior Associate, hands-on IC with client-facing consulting
