Growth Marketing Specialist
Core
Spearhead outbound marketing initiatives to generate demand and funnel sales-qualified leads (SQLs) to sales teams across APAC markets.
Role type
Growth Marketing Manager
Builds
Outbound marketing campaigns, events, content plans, and measurement frameworks
Domain
Professional services, data, media, technology, and creative workstreams
Required skills
Outbound marketing, demand generation, SEO, SEM, event management, marketing measurement frameworks, content strategy
Preferred skills
Experience in professional services, ad-tech, or mar-tech sectors
Technologies
Google Ads, SEM, SEO, Social Media, Email Marketing
Responsibilities
Create and manage outbound marketing campaigns to increase MQL and SQL volume; Lead organization of in-person events for brand awareness and lead generation; Develop measurement frameworks to assess marketing effectiveness; Collaborate on content plans for social media, events, and technology partnerships; Support subject matter experts in building personal brands; Align strategies across APAC markets and with global teams
Seniority
Mid-level, hands-on IC