Director, Product Marketing Management - United States
Core
Drive market presence, packaging, and competitive positioning for an AI-powered unified IT management platform while building and leading a product marketing team.
Role type
Director, Product Marketing Management
Builds
Strategic pricing and packaging models, sales enablement assets, and market narratives for an identity and device management platform.
Domain
Cybersecurity / Identity and Access Management (IAM) / SaaS
Deliverable
product features
Required skills
People management, Product Marketing and Go-To-Market strategy, Strategic pricing and packaging design, Advanced sales enablement, Competitive intelligence, AI workflow automation, CRM and marketing automation systems
Preferred skills
Identity and Access Management (IAM) domain knowledge, SaaS business models, Developer/IT buyer personas
Technologies
Salesforce, HubSpot, Modern AI productivity tools
Responsibilities
Hire, coach, and develop a team of product marketers; Collaborate with product and sales to refine pricing and packaging models; Direct competitive intelligence research; Oversee creation of sales enablement assets; Partner with AI steering committee to deploy AI-driven assets; Maintain deep command of the platform for technical demos; Represent the company as a thought leader at industry events.
Seniority
Director, hands-on leadership