Senior Manager, Digital Investment
Core
Client-facing digital investment lead managing day-to-day media strategy and execution across a portfolio of clients.
Role type
Senior Manager, Digital Investment
Builds
Digital media strategies and campaign activations across programmatic and direct channels (CTV, display, video, audio, native)
Domain
Digital Media / Programmatic Advertising
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Programmatic media buying, DSP campaign setup and optimization, budget management, performance analysis, stakeholder management, vendor relationship management, strategic planning
Preferred skills
Experience with major DSPs (DV360, The Trade Desk, Amazon DSP), client presentation skills, cross-functional collaboration
Technologies
DV360, The Trade Desk, Amazon DSP, DSPs
Responsibilities
Develop and execute digital investment recommendations based on client objectives; oversee programmatic campaign activation across DSPs; manage in-flight pacing, budget, and optimization; troubleshoot trafficking, creative, and measurement issues; create performance reporting and analysis; present campaign recaps and strategic recommendations to clients and leads; mentor junior team members; build relationships with publishers and media vendors
Seniority
Senior, hands-on IC with mentorship responsibilities
