Senior Integrated Campaigns Manager
Core
Execute global, multi-channel campaigns and build Vercel's Executive Briefing Center program to drive awareness, adoption, and pipeline for developer tools and platform.
Role type
Senior Integrated Campaigns Manager (B2B Marketing)
Builds
Global integrated campaigns, executive engagement programs, and the Executive Briefing Center experience.
Domain
Developer tools, cloud infrastructure, technical SaaS
Required skills
B2B marketing strategy, integrated campaign execution, executive program management, multi-channel orchestration, program operations, stakeholder management, data analysis, technical product knowledge, event production, vendor management
Preferred skills
Experience building Executive Briefing Centers from scratch, CRM reporting (Salesforce), physical brand space design
Technologies
Salesforce, briefing management platforms
Responsibilities
Own end-to-end strategy and execution of global integrated campaigns; Develop and operate the Executive Briefing Center program including intake, scheduling, and measurement; Partner with Sales and account teams to define briefing objectives and agendas; Recruit and coach executive and technical speakers; Manage program operations including budgets, vendors, and calendars; Define and report on program performance metrics.
Seniority
Senior, hands-on IC