Especialista de Mídias de Performance
Core
Plan, execute, and optimize paid digital media campaigns to achieve client business objectives like brand expansion, lead generation, and sales.
Role type
Performance Media Specialist
Builds
Paid media campaigns across Google Ads, Meta Ads, TikTok, LinkedIn, and programmatic channels
Domain
Digital Marketing / Performance Media
Required skills
Google Ads, Meta Ads, TikTok Ads, Programmatic, Data analysis, Campaign optimization, Project management, Client relationship management
Preferred skills
CPC/PPC model expertise, Technical team mentoring
Technologies
Google Ads, Meta Ads, TikTok Ads, Pinterest, Programmatic, Excel, Google Sheets, Looker Studio
Responsibilities
Develop and implement effective digital marketing strategies across multiple channels; Create media plans to maximize campaign impact and meet KPIs; Produce performance reports using data tools; Support campaign execution from launch to final reporting; Organize project demands and redistribute tasks among team members; Support technical development of colleagues.
Seniority
Mid-level, hands-on IC