Senior SEO Manager
Core
Drive organic growth and visibility for Coursera's platform across web, AI search, and emerging discovery channels.
Role type
Senior SEO Manager (Strategic & Hands-on IC)
Builds
Organic search visibility, content discovery, and technical SEO improvements for a global learning platform.
Domain
EdTech / AI-powered search / Large-scale web platforms
Deliverable
production ML models | product features | dashboards & analysis
Required skills
SEO strategy, technical SEO, cross-functional collaboration, data analysis, stakeholder influence, programmatic SEO, AI search optimization
Preferred skills
Multi-language SEO, app store/social optimization, SQL/Python, BI tools, localization strategy
Technologies
Google Search Console, Screaming Frog, Ahrefs, Semrush, Looker, Tableau, Google Analytics, SQL, Python
Responsibilities
Define and execute SEO strategies for web, AI search, and emerging platforms; Lead technical SEO initiatives (indexing, performance, structured data); Partner with content and paid media teams to scale discovery; Establish reporting on visibility, traffic, and conversion; Influence SEO best practices across product and content teams.
Seniority
Senior, hands-on IC with strategic oversight
