Funnel Strategist
Core
Build, test, and optimize high-converting funnels (opt-in, webinar, call-booking) to turn cold traffic into qualified leads and booked calls for a US-based lead marketplace.
Role type
Senior Funnel Strategist (Direct Response)
Builds
End-to-end acquisition funnels, lead magnets, and follow-up sequences for a lead marketplace.
Domain
Direct-response marketing, lead generation, paid traffic optimization.
Required skills
Direct-response marketing, conversion psychology, funnel building (ClickFunnels, GoHighLevel, Webflow), paid ads optimization (Meta, Google), A/B testing, copywriting, AI tool usage.
Preferred skills
Lead generation in marketplace/real estate/coaching, scaling paid spend, VSL/webinar experience, AI-driven creative workflows.
Technologies
ClickFunnels, GoHighLevel, Webflow, Meta Ads, Google Ads, AI tools.
Responsibilities
Build complete funnels from scratch, create and test new marketing angles/hooks/offers, develop lead magnets, reverse-engineer competitor funnels, launch experiments and analyze performance, pair with paid media/sales teams.
Seniority
Senior, hands-on IC