Local Area Marketing Partner - WA
Core
Partner directly with publicans in Western Australia to diagnose business challenges and uncover growth opportunities through Local Area Marketing activity.
Role type
Local Area Marketing Partner (Regional Marketing Advisor)
Builds
Short-term marketing plans and campaigns to drive customer footfall and revenue growth for a portfolio of pubs.
Domain
Hospitality (Pubs) + Regional Marketing
Deliverable
product features
Required skills
Publican relationship management, ROI-focused marketing planning, data-led opportunity diagnosis, campaign performance review, financial management, delivery orchestration
Preferred skills
Multi-site marketing experience, tertiary qualification in marketing, prior hospitality industry exposure
Technologies
Marketing data tools, budget tracking systems
Responsibilities
Serve as dedicated marketing advisor to venue Publicans, set clear marketing priorities and build tailored long-term plans, interrogate data to identify revenue streams, evaluate campaign performance against targets, take ownership of local venue marketing budgets, coordinate execution with central delivery team
Seniority
Mid-level (3–4 years experience)