Paid Social Manager
Core
Lead campaign and platform implementations for paid social and digital advertising programs, helping advertisers build scalable workflows and optimize performance across major media platforms.
Role type
Senior IC Paid Social Manager (Implementation & Enablement)
Builds
Campaign structures, audiences, feeds, catalogs, creative setups, reporting views, and automation workflows on Meta, TikTok, Pinterest, Google, Snapchat, Reddit, Amazon DSP, and others.
Domain
Digital Advertising / Paid Social / Programmatic
Required skills
Paid social campaign management, platform implementation (Meta, TikTok, Google, etc.), campaign structure configuration, audience and feed setup, automation workflow design, troubleshooting complex platform issues, QA and launch readiness, customer enablement and training, performance analysis and optimization, cross-functional collaboration.
Preferred skills
Programmatic advertising experience, Amazon DSP experience, technical curiosity with tracking and reporting.
Technologies
Smartly platform, Meta Ads, TikTok Ads, Pinterest Ads, Google Ads, Snapchat Ads, Reddit Ads, Amazon DSP.
Responsibilities
Lead implementation of paid media campaigns and workflows across major digital advertising platforms; Build and configure campaign structures, audiences, feeds, catalogs, creative setups, reporting views, and automation workflows; Translate customer requirements into clear implementation plans, launch timelines, and scalable operating processes; Troubleshoot technical and operational challenges; Identify opportunities to improve customer workflows through automation and templates; Lead customer enablement through training, workshops, and coaching; Analyze campaign performance and provide actionable recommendations; Lead customer meetings, implementation reviews, and performance discussions.
Seniority
Senior, hands-on IC