Analista de Marketing, Growth & IA | Presencial Uberlândia/MG
Core
Build a new marketing operation combining strategy, content, demand generation, CRM, data, and AI to scale the business.
Role type
Marketing, Growth & AI Analyst
Builds
Marketing campaigns, demand generation workflows, CRM automations, and AI agents
Domain
Financial technology
Deliverable
product features
Required skills
B2B marketing, demand generation, Growth marketing, CRM management, marketing automation, AI tools, content strategy, social media, email marketing, analytics, cross-functional collaboration
Preferred skills
Marketing for tech companies, AI in marketing, AI workflow/agent creation, no-code/low-code tools, Google Ads, Meta Ads, SEO/AEO, B2B pipeline generation, financial markets knowledge
Responsibilities
Plan and execute marketing and demand generation strategy; Manage acquisition campaigns and channels; Manage CRM, automations, journeys, and leads; Develop content, social media, email, and blog strategies; Track marketing metrics and results; Promote integration between Marketing and Sales; Identify automation and AI opportunities in marketing processes; Design and evolve AI workflows and agents with the internal tech/AI team; Coordinate marketing vendors and partners; Support positioning of Cedro and its products