Head Of Ad Platforms And Operations | Retail Media
Core
Lead advertising platforms, technology, and operating capabilities for Endeavour Group's retail media business (MixIn) across Dan Murphy's, BWS, and ALH.
Role type
Senior leadership head of ad platforms and operations
Builds
Retail media ecosystem, ad tech roadmaps, vendor partnerships, campaign operations
Domain
Retail media, advertising technology, data platforms
Required skills
Retail media operations, ad tech platform governance, technology roadmap leadership, vendor partnership management, yield optimization, pricing strategy, campaign lifecycle management, team leadership
Preferred skills
Digital media or ecommerce experience, first-party data expertise, workflow automation, margin improvement
Technologies
Criteo, LiveRamp, ROKT, Yahoo DSP, PlanHub, Mood Media, D&D squads
Responsibilities
Own MixIn platform strategy and technology roadmap; Lead D&D squad roadmap and priorities; Drive integration across technology, data, and media platforms; Own pricing strategy and frameworks; Lead revenue, utilization, and yield optimization; Own end-to-end campaign lifecycle; Build and lead a high-performing Platform and Operations team
Seniority
Senior, hands-on IC
