Marketing and Communications Manager - Education
Core
Lead marketing and communication strategies for an international educational institution, managing brand awareness, campaigns, and alumni relations.
Role type
Marketing and Communications Manager
Builds
Marketing campaigns, brand positioning, alumni engagement programs, and internal communications
Domain
Education / International Schools
Deliverable
product features
Required skills
Marketing strategy, team leadership, budget management, campaign execution, content creation, SEO, digital marketing, paid media, CRM management, video production, alumni relations, compliance management
Preferred skills
International school sector experience, English proficiency
Technologies
CRM systems, Video production tools
Responsibilities
Develop and execute comprehensive marketing strategies, oversee marketing teams, manage marketing budget, lead campaign planning and execution, produce marketing materials and newsletters, analyze marketing metrics, manage external agencies, oversee CRM implementation, develop alumni relations programs
Seniority
Senior, hands-on IC